Pesquisa e estratégia; branding, posicionamento e arquitetura de marca, naming e gestão de marca
Sites para web e mobile, apps, games, mapping, interação e instalações digitais.
KV, marca e identidade visual, impresso e materiais gráficos, embalagem, sinalização, tipografia, motion, animação
Posters, types ilustrados e ilustrações para campanhas e conteúdo digital.
Promotional poster for the movie The Babysitter (2017), release internationally by Netflix. It participated in a selection process involving more than 15 different posters. Our submission combined visuals from teen horror movies from the 80s and current elements, such as more vibrant colors. The movie portrays a kid whose parents leave under the care of an apparently ordinary nanny. As the story goes, she reveals herself to be an immortal creature and begins a hunt for the boy. The poster shows the nanny, Bee (Samara Weaving) and the nerdy boy Cole (Judah Lewis) in the reflection of her sunglasses. It explores vibrant shades of magenta and red, indirectly representing the bloody portion of the plot.
Known for developing and transforming design strategically for large startup companies, Colletivo Design works with branding, graphic and digital design, illustration, packaging, signage, digital facilities for advertising, film, music and entertainment in almost 18 years of history.