Pesquisa e estratégia; branding, posicionamento e arquitetura de marca, naming e gestão de marca
Sites para web e mobile, apps, games, mapping, interação e instalações digitais.
KV, impresso e materiais gráficos, embalagem, sinalização e tipografia.
Posters, types ilustrados e ilustrações para campanhas e conteúdo digital.
Repositioning and bringing a new language to STB, Student Travel Bureau, was our challenge.
Pioneer brand and market leader in international cultural experiences,
STB is much more than an exchange company. Operating since the 1980s, it opened up space in the segment, becoming a reference in education abroad.
Our branding work has structured a positioning for the brand capable of expressing its history without losing the innovation that has always been so characteristic of it.
“The world has no finish line, but everyone has a starting point”
STB – Student Travel Bureau
International Education and Culture Consultingting
Known for developing and transforming design strategically for large startup companies, Colletivo Design works with branding, graphic and digital design, illustration, packaging, signage, digital facilities for advertising, film, music and entertainment in almost 18 years of history.