Pesquisa e estratégia; branding, posicionamento e arquitetura de marca, naming e gestão de marca
Sites para web e mobile, apps, games, mapping, interação e instalações digitais.
KV, impresso e materiais gráficos, embalagem, sinalização e tipografia.
Posters, types ilustrados e ilustrações para campanhas e conteúdo digital.
Tropicana is a special launch of Cervejaria Colorado – for which we create brand, illustration, visual identity – that values and honors Brazilian culture by creating beers with the power of our typical flavors. It was thinking about the song “Morena Tropicana”, by singer and composer Alceu Valença, that Colorado was inspired to develop a flavor that is the perfect mix between umbu cajá, pink mango and cajú.
Known for developing and transforming design strategically for large startup companies, Colletivo Design works with branding, graphic and digital design, illustration, packaging, signage, digital facilities for advertising, film, music and entertainment in almost 18 years of history.